Joanne Reynolds
​
With 15 years of experience leading design for both consumer and custom applications across B2B and B2C markets, I bring a proven track record in guiding teams to define and execute digital experience strategies. My expertise lies in enhancing UI/UX for applications and websites by leveraging both quantitative and qualitative insights.
At Salesloft, a leading enterprise B2B SaaS company, I manage a diverse team of designers and researchers, focusing on creating an experience that empowers sales teams to optimize outreach, manage deals more efficiently, forecast revenue, and refine selling skills.
​
Previously, at Cars, a B2C company with a B2B component serving dealers, I led a team of designers focused on improving consumer retention while mentoring designers across junior to senior levels.
I excel in strategic planning, team leadership, and execution, and am passionate about delivering high-impact design solutions that drive business growth. I am eager to bring my extensive experience, leadership, and fresh perspective to a dynamic organization focused on innovation and user-centered design.
​
​

Leading
I possess over 15 years of experience in leading design projects across a diverse array of industries, including Enterprise SaaS, financial services, CPG, e-commerce, and Ad Tech. My focus lies in addressing complex design challenges and delivering user-centric solutions for transactional applications and mobile platforms. I am committed to achieving excellence in every project I undertake.
Managing
Proficient in people management, coaching, and scaling design, I focus on helping individuals cultivate the skills essential for their career advancement and success. I strategically align team members' career objectives with organizational goals to impactful and successful outcomes.
Practicing
Excel in conceptual thinking with a practical approach to crafting intuitive and impactful designs, leveraging storytelling to elevate user experiences. With extensive experience in leading collaborative design workshops and conducting usability tests, I transform complex challenges into elegant that effectively align with user needs and business objectives.
Contact
For inquiries, collaborations, or just to say hello, feel free to reach out via email or connect with me on LinkedIn. Looking forward to hearing from you!

Say Hello
Get in Touch
